Union County-Birthed Activate Media Celebrates Unprecedented Year One Success

 
  Image credit: Neil Monohan. From left to right in Atlantic City: Cranford NJ Democratic Municipal Chair John Salerno, Springfield NJ Democratic Vice Chair Harris Laufer, Activate Media CEO Dave Pilmenstein

Image credit: Neil Monohan. From left to right in Atlantic City: Cranford NJ Democratic Municipal Chair John Salerno, Springfield NJ Democratic Vice Chair Harris Laufer, Activate Media CEO Dave Pilmenstein

(ATLANTIC CITY, NJ) – Activate Media celebrated its first year in business this month, sponsoring a multi-county Democratic event at last week’s League of Municipalities conference. The event featured Newark Mayor Ras Baraka as well as five county Democratic chairs, including Peg Schaffer (Somerset County Democratic Chair), Chip Robinson (Morris County Democratic Chair), Arlene Quiñones Perez (Hunterdon County Democratic Chair), Tom Palmieri (Warren County Democratic Chair) and Leslie Huhn (Sussex County Democratic Chair). 

Activate Media Founder & President Dave Pilmenstein has reason to celebrate Activate’s unprecedented success in its first year across New Jersey and New York. Pilmenstein (Springfield, NJ) led digital outreach for Tom Malinowski’s congressional success in the 7th Congressional district, helping to turn these online advantages into thousands of volunteers and new voters. Activate, however, had plenty of highlights of its own, including:

·      flipping 40-year Republican hotbed Berkeley Heights for Mayor-elect Angie Devanney and bringing a 3-0 council sweep with it,

·      fueling the insurgent progressive congressional campaign of Suraj Patel to give 25-year incumbent Rep. Carolyn Maloney (D, NY-14) the challenge of her life, and

·      capturing the earth-shattering energy of elected and activist alike at the the Unity March for Puerto Rico

Coming together with other movers and shakers to put on a spectacular event was the perfect opportunity for a Year One thank-you,” said Pilmenstein. “As a new company, we know it's daunting to build something from the ground up – and for our team, there are no better examples of success than the state’s Democratic leaders who spent the year hustling, party-building, and delivering key wins in what was ultimately a confident blue wave here in New Jersey. Now we’re charged with extending that into 2019.

You can’t just hire any video team off the street,” said George Devanney, former Union County Manager and current Berkeley Heights Municipal Chair. “You need a team of operatives that know the landscape and whose every word is deliberate. Not only does Activate’s product look like it comes from an elite veteran firm, but Dave and his team helped to make the strategic decisions when we needed them most and then integrated them into video seamlessly. 2018 was something we’re really proud of.

ACTIVATE MEDIA is a communications agency for progress. It specializes in visceral, fluff-free video production, digital buys, email marketing, and strategic communications, and can be found at https://activate.media/.